Craig Steffen has been assisting technology companies with strategy and product commercialization for more than 25 years. He brings broad technology experience to the TransAdvantage team having assisted clients to successfully commercialize innovative technologies in healthcare, environmental, software, energy, aerospace, sports and several other major markets.As an experienced entrepreneur, Craig has also started and operated five businesses and, therefore, knows the challenges of start-up strategies and operations first hand.
Having been raised on a farm in Iowa and having traveled extensively as an adult, Craig has a reputation for being comfortable with people from many different cultures and walks-of-life. He’s a true people-person who is as interested in you personally as in the goals you’re trying to achieve. He has led many negotiations for clients and employers who wish to establish Joint Ventures, Patent License Agreements, Joint Commercialization Agreements and Distribution Agreements and has done so in a manner that preserves the quality of the long-term relationships of domestic and international principles. For the past ten years, Craig has utilized these skills as a contractor to assist in Technology Transfer into and out-of USA Federal Department of Defense Laboratories.
Craig earned a Master’s Degree in Management from The McGregor School of Antioch University and has spent his career leading strategic marketing efforts for mid-sized companies. Most of his work has been alongside Scientists and Engineers. Because of his unique experiences, he has frequently been a guest lecturer in engineering classes teaching these students the fundamentals of marketing and product development from a business perspective. For more than seven years, Craig has been an Adjunct Professor at Indiana Wesleyan University teaching International Business, Strategic Marketing, Strategic Management, Operations Management and Organizational Development to MBA students. Within the TA team, Craig focuses on strategy development, market research and technology transfer issues on behalf of our clients.
Contact Craig directly:
Cell: +1.937.603.7282
